Privacy Policy

Effective Date: 07-23-2025  Last Reviewed: 07-23-2025

Great American Law Firm, PLLC (“Great American,” “we,” “us,” or “our”) respects your privacy and is committed to safeguarding personal information. This Privacy Policy describes how we collect, use, disclose, and secure data when you visit https://www.greatamericanlawfirm.com (the “Site”) or engage our legal services.

The Site is built on WordPress using Elementor visual builder and hosted by Hostinger (data centers in the United States and European Union). By accessing the Site, you agree to the practices described below and any additional notices displayed to you.

Key Laws Covered
GDPR / UK GDPR • CCPA & CPRA (California) • CalOPPA • CAN-SPAM
• Sector guidance from the American Bar Association and Florida Bar

1. Definitions

Term Meaning
Personal Data Any information that identifies, relates to, describes, or can reasonably be linked to an individual.
Processing Any operation performed on Personal Data (collection, storage, deletion, etc.).
Controller The entity that determines the purposes and means of Processing Personal Data. Great American is the Controller of data collected via this Site.
Service Provider / Processor A third party that Processes data on our behalf (e.g., Hostinger, Google).

2. What We Collect & How

Category Examples Collection Method
Information you provide Name, email, phone, case details, uploaded documents Contact forms, consultation requests, newsletter sign-up
Automatic log data IP address, device ID, browser type, referring URL, pages viewed, time/date WordPress core, Hostinger server logs
Usage analytics Scroll depth, click events, session length Google Analytics 4, Consent-mode enabled
Cookies & similar tech Session cookies, Elementor page-builder cookies, cookieyes-consent banner cookie Set on first visit; non-essential cookies only after consent
Email engagement Opens, link clicks, location by IP MailerLite email platform (only when you subscribe)

We do not intentionally collect special categories of data (e.g., health, race, biometric) via the Site.
Clients who later retain us may share sensitive legal data through secure client portals or encrypted email under separate engagement terms.


3. Why We Process Personal Data

Purpose Legal Basis (GDPR) CCPA Category
Respond to inquiries / schedule consultations Art. 6 (1)(b) – Contract “Identifiers”, “Professional Information”
Send newsletters & legal updates (opt-in) Art. 6 (1)(a) – Consent Same as above
Improve Site functionality & security Art. 6 (1)(f) – Legitimate interest “Internet Activity”
Comply with legal / ethical obligations (e.g., KYC, court orders) Art. 6 (1)(c) – Legal obligation “Legal Compliance Data”

We never sell Personal Data and do not share it for cross-context behavioral advertising.


4. Cookies & Tracking Technologies

We use three classes of cookies:

  1. Strictly Necessary – WordPress session ID, security & load-balancer cookies (cannot be disabled).

  2. Functional – Elementor preferences (elementor), CookieYes banner (cookieyes-consent).

  3. Analytics / Performance – Google Analytics 4 (_ga, _gid, _ga_<container>).
    Loaded only after consent for EU/UK visitors.

Disable non-essential cookies any time via our “Cookie Settings” link in the footer or adjust your browser settings.


5. Disclosure to Third Parties

We share data only with vetted Service Providers under written agreements:

Provider Role Safeguards
Hostinger Web & email hosting Data Processing Addendum (DPA), ISO 27001
Google LLC Analytics, reCAPTCHA (spam prevention) Standard Contractual Clauses (SCCs)
MailerLite Email newsletter service GDPR-compliant DPA, EU data centers
Microsoft 365 Encrypted email & document storage SCCs / UK Addendum

We may also disclose data to competent authorities if required by law, court order, or ethical rules.


6. Data Retention

Data Type Retention Period
Contact form submissions 24 months, then securely deleted
Newsletter email lists Until you unsubscribe or 24 months of inactivity
Analytics data (GA4) 14 months, aggregated thereafter
Client matter files Per Florida Bar rules (typically 6 years)


7. Security Measures

  • HTTPS/TLS 1.3 encryption site-wide

  • Web-application firewall & malware scans (Hostinger)

  • Principle-of-least-privilege for WordPress admins; 2-FA enabled

  • Daily off-site backups; backup retention 30 days

  • Annual penetration testing and plugin/theme patching


8. International Data Transfers

Our primary servers are in the USA. If you access the Site from the EEA/UK, your data may be transferred outside your jurisdiction. Transfers rely on:

  1. Standard Contractual Clauses (SCCs) adopted by the European Commission; or

  2. UK Addendum to SCCs; or

  3. Adequacy decisions where applicable.


9. Your Privacy Rights

• California Residents (CCPA/CPRA)

You may: (a) request a report of Personal Data we hold, (b) ask us to delete it, (c) correct inaccuracies, and (d) limit use of sensitive data (we do not process sensitive data for advertising). To exercise rights, email privacy@greatamericanlawfirm.com or call +1 407-929-9292. We will verify identity via two reliable data points.

• EU/UK Residents (GDPR)

You may: access, rectify, erase, restrict, object to Processing, or obtain data portability. You may also lodge a complaint with your local Data Protection Authority (DPA).

• Email Marketing (CAN-SPAM)

Every newsletter contains an “Unsubscribe” link and we honor opt-out requests within 10 business days.


10. Children’s Privacy

The Site is not directed to anyone under 13 years of age. We do not knowingly collect Personal Data from children. If you believe we have, contact us for prompt deletion.


11. “Do Not Track” Signals

Our Site currently does not respond to browser “DNT” signals. You can control tracking through our cookie banner and browser settings.


12. Automated Decision-Making

We do not engage in automated decision-making or profiling that produces legal or similarly significant effects.


13. Changes to This Policy

We may revise this Policy periodically to reflect legal, technical, or business changes. Material changes will be announced via a site-wide banner or direct email (if applicable) 30 days before they take effect.


14. Contact & Data Protection Officer

Data Protection Contact / DPO:
Yaritssa Plasencia, Esq.
privacy@greatamericanlawfirm.com | +1 407-929-9292
100 Frandorson Circle, Suite 202C, Apollo Beach, FL 33572, USA